Pam is the creator behind The Ginger Cat Lady, a thriving YouTube channel centered on junk journaling, mixed media, and creative reuse. She specializes in transforming everyday materials — from vintage book pages to modern day materials — into richly layered, interactive journals filled with texture, dimension, and thoughtful detail.

Through tutorials, livestreams, and community challenges, she inspires crafters of all levels to experiment, use what they have, and create journals that are both beautiful and deeply personal.